Paid Ads Management

Paid ads that
actually convert

We manage Meta and Google Ads for DTC brands doing EUR 1-5M. Every dollar tracked, every decision explained.

The problem with most agencies

Set and forget

They launch, optimise for two weeks, then move on to the next client. Your account becomes a maintenance job billed at full price.

Vanity metrics

Reports full of impressions, clicks, and CTR. Numbers that look good in a slide deck but tell you nothing about revenue.

No accountability

You cannot connect a single metric to an actual order. You are paying for activity, not outcomes.

The longer it runs unchecked, the more money bleeds out. Most brands we audit have 20-40% wasted spend hiding in plain sight.

Case Study

EUR 196,000

in recoverable wasted ad spend identified for a single DTC brand

Jon's e-commerce store was losing nearly EUR 200K annually to misconfigured campaigns, missing negative keywords, and broken conversion tracking. We found every leak.

Read the full case study

What we do differently

Campaign architecture

Proper structure with isolated budgets, clear naming, and logical ad group separation. Not one catch-all campaign doing everything badly.

Conversion tracking

GA4 plus server-side tracking, actually verified. We check that every conversion event fires correctly before spending a cent.

Negative keywords

Weekly maintenance and search term reviews. Not a set-and-forget list from three months ago leaking budget to irrelevant queries.

Creative testing

Structured A/B tests with statistical significance thresholds. We declare winners with data, not gut feeling after 48 hours.

Audience segmentation

Suppression lists, tiered lookalikes, and retargeting layers that separate cold from warm. Your best customers never see prospecting ads.

Revenue reporting

Revenue and ROAS, broken down by campaign, geo, and product. Not a PDF of impressions and reach that tells you nothing useful.

Platforms we manage

Full-funnel campaign management across the platforms that matter for DTC.

Core

Meta Ads

Facebook and Instagram. Full-funnel campaign management from prospecting to retargeting.

Core

Google Ads

Search, Shopping, and Performance Max. Structured for DTC with proper feed optimisation.

Scale

TikTok Ads

Available on Scale tier. Native creative formats and Spark Ads for DTC product launches.

Scale

Reddit Ads

Available on Scale tier. Community-native campaigns targeting niche interest groups.

Paid ads management

Starting at EUR 1,200/month

No lock-in contracts. Scale up or cancel any month.

What's included

  • Full campaign setup and architecture
  • Conversion tracking audit and fix
  • Weekly performance reports with revenue data
  • Ongoing creative and audience testing
  • Negative keyword management
  • Bi-weekly strategy calls
Start with a free audit

Get your free ad audit

Enter your domain. We will pull your ad accounts and show you exactly where money is being wasted.

Takes 30 seconds. We check your public footprint - no logins needed.